Maro’ah, Siti
(2008)
PENDIDIKAN ETIKA BISNIS UNTUK MENINGKATKAN
KESADARAN HIDUP BERWAWASAN LINGKUNGAN.
Balance Economics, Bussiness, Management and Accounting Journal , 05 (01).
ISSN 1693-9352
Abstract
One of the most important social challenge for business is a balance between
economic interests and maintain order terwjudkan ecologically sustainable
development. Morals and ethics have a function to give the orientation of how and
where we are heading in life, but the difference is that morality is a direct show of
ways to go, while directing the choice of ethics precisely why you should move in
suchaway?
Business ethics is the application of ethical thinking in general, in business behavior.
Business ethics is not a specific part of ethics which is different from ethics in
general and are applicable only to business. If dishonesty is considered unethical
and immoral, then anyone in business who are not honest with shareholders,
employees, consumers or competitors, have acted in an unethical and immoral.
According to the conventional ideology of economic development and preservation is
a dichotomy that separated from one another. When in fact, both have a very close
relationship and jointly become a national agenda that must be considered by the
government and society in a country. This means that without an adequate
environmental protection, development will be lost meaning (undermined). Thus the
nature of the sustainable development, are the balance between economic interests
with ecological sustainability (ecology are: Science of learning about how living
creatures interact with one another within an ecosystem).
Economic learning goals lead students to have the ability to solve the various
problems it faces. Therefore, through the educational values in business ethics
expected of students have the knowledge and the provision to be applied in
everyday life which would not intentionally or engage in business activities.
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