STRATEGIC HUMAN RESOURCE MANAGEMENT IN INTERNATIONAL BUSINESS: A CASE STUDY OF MULTINATIONAL COMPANIES

This study delves into Strategic Human Resource Management (SHRM) within the
context of international business, utilizing a case study approach to examine the
practices of multinational companies. The objective is to shed light on the
multifaceted dynamics of HRM in a global context and assess its significance for
multinational corporations. The research employs a comprehensive methodology
that combines a literature review, qualitative analysis of case studies, and
empirical data collection. It examines the role of HRM in multinational companies,
emphasizing its crucial function in navigating the complexities of global markets.
Furthermore, the study explores the impact of cultural diversity on HRM
strategies, recognizing that adequate cross-cultural competence is paramount for
success. The case studies offer insights into talent management and recruitment
strategies tailored to local markets, emphasizing the adaptability of HR policies to
varying international contexts. Moreover, the research underscores the
importance of network relationships within and with local partners in shaping
HRM outcomes. This study contributes to the field of HRM in international
business by integrating existing theories and empirical evidence into a coherent
framework. It underscores the need for HRM practices accommodating diverse
cultural and institutional contexts. Ultimately, it provides HR professionals and
international business leaders with actionable insights to enhance their HRM
strategies in the dynamic landscape of global operations.