DIGITAL MULTICULTURAL DA’WAH AND THE PREVENTION OF VIRTUAL RADICALISM AMONG GENERATION Z

The rapid spread of radical ideologies through digital platforms has made Generation Z a
primary target of virtual radicalism. As digital natives, they are highly exposed to online
content, increasing their vulnerability to extremist narratives. This study explores the role
of multicultural da’wah as a preventive strategy against virtual radicalism among
Generation Z. Employing a thematic literature review, this research analyzes recent
scholarly works, reports, and other relevant sources. The study focuses on the conceptual
framework and practical implementation of multicultural da’wah, particularly its
adaptation in digital contexts. Findings show that multicultural da’wah offers an inclusive
approach grounded in tolerance, cultural diversity, and interfaith dialogue. It is effectively
implemented through creative digital campaigns, educational applications, culturally-
rooted content, and community-based programs. Key success factors include emotional
resonance with youth, digital literacy, psychological sensitivity, and collaboration across
religious, educational, and governmental institutions.